Personalized 7-day content plan

Your week, sequenced.

Every idea is designed against your engagement goal, sequenced to build momentum, and paired with a hook, caption direction and call to action.

Day
Mon
ReelEducational
Hook
"Most people use fig jam wrong. Here's what it's actually for."

30-second Reel: founder spreading fig jam on a cheese board, then glazing roast chicken, then whisking into a vinaigrette.

Caption direction
Three ways to use fig jam that aren't toast. Save this for your next dinner party.
Call to action
Save for later
Suggested posting window
Evening (based on your strongest visible posting window)
Hashtags / keywords
#pantryessentials #smallbatch #homecook
Status
Day
Tue
CarouselTrust-building
Hook
"Inside a small-batch kitchen: 8 hours, 12 jars."

6-slide carousel walking through a single batch — sourcing, cooking, jarring, labeling.

Caption direction
This is why one small jar takes a full day. Which step surprised you most?
Call to action
Comment your guess
Suggested posting window
Weekday evening
Hashtags / keywords
#madebyhand #smallbatch #foodie
Status
Day
Wed
StoryCommunity
Hook
"Ask us anything about pantry gifting."

Story with a question sticker; re-share the best three replies to your grid tomorrow.

Caption direction
Call to action
Ask a question
Suggested posting window
Midday
Hashtags / keywords
Status
Day
Thu
ReelFounder / personal
Hook
"'I started this because my grandmother's recipe was disappearing.'"

45-second founder Reel telling the origin story with B-roll of the original recipe card.

Caption direction
The story behind every jar. Follow along for weekly pantry ideas.
Call to action
Follow for more
Suggested posting window
Evening
Hashtags / keywords
#founderstory #familyrecipe #artisanfood
Status
Day
Fri
Static postEducational
Hook
"The 4 pairings every fig jam belongs in."

Editorial flat lay with typographic overlays labeling each pairing.

Caption direction
Save this the next time you're staring at a cheese board.
Call to action
Save for later
Suggested posting window
Late afternoon
Hashtags / keywords
#cheeseboard #hosting #pantrytips
Status
Day
Sat
ReelBehind-the-scenes
Hook
"What a Saturday market morning actually looks like."

60-second Reel: setting up the booth, first customer, favorite conversation of the day.

Caption direction
Meet us at the Ferry Building next Saturday, 8–2.
Call to action
Visit us in person
Suggested posting window
Sunday evening
Hashtags / keywords
#farmersmarket #localfood #bayarea
Status
Day
Sun
CarouselEducational
Hook
"A weekend menu built from one pantry shelf."

5-slide carousel: breakfast, lunch, snack, dinner, dessert — each using one of your products.

Caption direction
Which one are you making first?
Call to action
Comment your pick
Suggested posting window
Sunday evening
Hashtags / keywords
#mealplanning #weekendcooking
Status